Flat Tire

Branding

I developed a design language for a fictitious brand I created called Flat Tire. This bike shop aims to help customers develop a love for biking and cultivates a community through their “Flat Tire Club” program. The brand identity is designed to feel down to earth and quirky, reflecting the approachable nature of the shop.

Final_logo.jpg
Business_card_mockup.jpg
Water_bottle.png
apparel front and back.png
t shirt front and back.png
truck+2.png
gif.gif

This project also included designing and rendering the interior and exterior of the shop.

FINAL Flat Tire Interior 1.png
Final+exterior+extended.png
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